Why I Do This

A lot of people have been asking me what I hope to accomplish with this website. I come from old-school media where we attend all-day offsites with the sole purpose of creating a mission statement, so before I wrote a single post, I worked and reworked and fine-tuned my About page. I never dreamed that reader feedback would align so perfectly with what I outlined there — so again, a big thank-you to everyone who has written. In particular I wanted to share this note:

“I just wanted you to know how great it is to see a blogger who doesn’t make me feel like a bad person for giving up on dinner some nights, doesn’t always go organic and, on occasion, tries a little too hard to make sure that dinner is something that my whole family enjoys. I work full-time and I’ve always made it a priority to have some semblance of a home-cooked dinner on the table for everyone to enjoy. It is something I love to do, plain and simple.” —Amanda, San Francisco, CA

Some back-and-forth with Amanda revealed that her go-to meal is salmon tacos. She sits down with her family for dinner every night — except Friday, when they all eat in front of the TV and watch a movie — “By far my 5 year olds favorite night of the week.”

Anyway — sharing stories and rituals like Amanda’s, building a community around feeding our families well….that’s what I hope to accomplish.

Read more about family rituals.

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How nice to have found this site. I work out of the house 4 days a week and am mother to 3 year old twins. I do all the cooking during the week b/c dinners are when the 4 of us have chance to sit together even if for 20 min. (three year olds don’t have the longest attention span). Home-cooked meals are a must in our household and I’m always on the look out for new and interesting recipes to try.

Thanks for making it a little easier :0)

Menlo Park, CA


I just found your site last week and I totally agree with Amanda’s sentiment in your post. I enjoy the “vibe” of your site.

It’s nice to relate to other mom’s with the same goals of providing a family meal tradition, while being honest about the difficulties that arise at times.


I am so flattered that you shared my letter with your readers, Jenny. I have been thinking about your site as I cook our meals at home and I have to say it has put a little “zing” in my menu’s for the week. Some nights are easier than others and I also want to give a shout-out to my partner, husband, guy (whatever you want to call him) he takes on meals at least twice a week. Tonight he is making BLT’s and a chopped salad and later this week he is making his famous Tomato Rice. Thanks Jenny for creating a space on the internet that is a peaceful and creative place to stop in during the day and see what other moms are working on. We have to work together, not against each other!

Trish O

i agree with amanda…we need to work together. I am trying to get dinner every night for my family…but it seems like too often “dinner” is a frozen pizza. I am a stay at home mom, but it seems that the crazyest time of day is when it is time to make dinner. I have all this time all day but no time when i should be making dinner due to driving kids around etc. Thank you for making it more fun to get a good meal on the table not for not making me feel bad when I don’t .


For the past two weeks, I’ve spent all my free time browsing your site. Need I add that I love your casual and driven writing, your sense of humour, your photos, your lay-out ?

I even dreamt about your site last night (a few hours ago) hahaha.

I’m single, no children, not planning on any.
I do make the effort to cook for myself every day, though.

Your writing makes me appreciate my parents in a different way : they were quite combattive towards each other, and divorced (finally) when I was 14.
Their behavior naturally affected my brother and me… at times the hurt still surfaces, but thanks to your site I can see more of the efforts they did do.